We are NOT AN AD,
a social-media advertising agency based in New York City.
We believe traditional strategies of advertising simply will not reach those born into an ad-saturated world. Consumers today are skeptical and hyper-alert to the manipulations of traditional messaging. How to communicate with them? Begin with a crucial assumption:
our audience is acutely aware that the ads are ads.
What We Do
Social
Strategy
& Content
Production
High
Impact
Internet
Campaigns
Media Buy
Strategy
& Media Buy
Production
Please contact us at YouUp@notanad.us
for more information.
TEAM
Evan
Reeves

FOUNDER /
CEO
Former creative director at Jerry Media/fuckjerry, Evan has extensive experience creating innovative social media campaigns and has a unique understanding of how to generate organic reach.
Victoria
Stockman

FOUNDER /
CREATIVE DIRECTOR
As the founder of branding agency Crosby, Victoria helps develop early to growth stage start-ups and has led branding projects for clients such as Bed Bath and Beyond, Patagonia, and A24.
Sonny
Sabz

FOUNDER /
HEAD OF PARTNERSHIPS
Sonny is the creator of some of the most popular accounts on Instagram. He has been vital in meme campaigns for brands such as Bud Light, Discovery Channel, and Oprah.
Louise
Astorino

ART DIRECTOR /
PROJECT MANAGER
Louise is an art director who specializes in the social space. Louise worked at Fuckjerry / Jerry media as art director where she created strategies and produced content for clients such as Hydrant, Hims, Hess, JaJa, and Hinge